Health care products before marketing in traditional advertising bombardment, ground promotions, conference marketing, science marketing, experience marketing, data, marketing, etc. there have been many breakthroughs, but these marketing models have been difficult to adapt to market demand, the market becomes more difficult. Therefore, the door opened in direct selling, many health care products companies are eyeing this pattern. But in the current context of health care products companies are not rushing to sell their products direct sales model, to get a direct license does not mean win the market. Seven enterprises were direct sales license 8 18, the Ministry of Commerce official website added two companies access to the list of direct selling license, to this, China had seven companies awarded a direct license, including the Avon China, Bao Jian China, Dalian Zhen-Ao, such as new China, Liaoning Yilishen Cullinan, Nanjing, and Ningbo sells pulse. Almost all enterprises have been included in the direct selling health products business area. Direct selling license from the current company has been looking, they are only part of the approved product in a certain region in direct marketing activities. Ningbo sells direct marketing area is to be approved only 6 District 5 counties in Ningbo, direct product limited life-dimensional liver tablet Kent, Kent life blood Kang oral health care products such as 15. This has many health care products companies wonder, regional business, how can we ensure that the turnover of the entire enterprise? Limited for regional direct sales company, for more direct sales network as soon as possible is a priority.